Grayscale, a digital asset manager has created its flagship (BTCEther (ETHRobinhood (NASDAQ 🙂 is a popular trading app that’s available to thousands of retail customers.

Beginning on Friday, Robinhood users will be able to trade Grayscale’s Bitcoin Trust (GBTC) and Trust (ETHE) directly through the app. GBTC shares offer investors direct exposure to Bitcoin, in the form of a security. Investors don’t have to purchase or store digital assets directly. ETHE operates in the meantime as an open end investment company, and its shares represent the Ether trust’s value.