(Reuters] – Rokt is an ecommerce tech startup. It announced on Thursday it raised $325m of fresh capital from Tiger Global in a late-stage round that nearly doubled the company’s value to $1.95 Billion.

New York-based Wellington Management was also part of the series E round, as were Pavilion Capital, Whale Rock Capital Management and Square Peg.

Rokt, a marketing software company that specializes in online shopping has seen a rise in demand since the COVID-19 pandemic. This company analyzes online shoppers’ engagement with products, services and uses machine learning and artificial intelligence.

The company was established in Australia in 2012. It has since expanded to include 19 countries throughout North America and Europe. The company plans to make use of the funds for research and development as well as international expansion and acquisitions.

GoDaddy is the company which counts (NYSE:) Expedia (NASDAQ:), Wells Fargo Vistaprint, (NYSE:), and Vistaprint were its customers when it acquired OfferLogic, which is a business to-business marketplace in 2019. CalReply, a mobile calendar marketing platform for online retailers that allows them to collect and track data using user-created calendar events, was also purchased by the company.

Rokt secured $80 million funding in an Oct 2013 round that was worth more than $450million.

Refinitiv’s data shows that over 100 tech companies have raised more than $40 billion via initial public offerings (IPOs) in America this year. That is up nearly from $23 billion the previous year.

Panther Labs, a cloud-based security analysis startup that uses analytics to detect threats and alerts in real time, raised $120 Million earlier this month. It was led by Coatue who is an investor. The company’s value is $1.4 Billion.