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Chip shortage expected to cost auto industry $210 billion in 2021

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Ford started resuming vehicle production in the U.S. on May 18, 2020 with new coronavirus safety protocols such as health assessments, personal protective equipment and facility modifications to increase social distancing.

Ford

With no end in sight this year, the ongoing semiconductor chip shortage is now expected to cost the global automotive industry an estimated $210 billion in revenue in 2021, according to consulting firm AlixPartners.

The forecast is almost double it previous projection of $110 billion in May. The New York-based firm first released an initial forecast of $60.6 billion in late January when the parts problem started causing automakers to cut production at plants.

AlixPartners global co-leader, Mark Wakefield said that while everyone expected that the chip crisis would be over by now, “unfortunate events such as COVID-19 Lockdowns in Malaysia, and continuing problems elsewhere, have made things worse.”

AlixPartners predicts 7.7 million production units to be lost by 2021. That’s an increase of the 3.9 million it forecasted in May.

Automakers across the globe, including Ford Motor and General Motors, had warned of massive earnings cuts this year due to the chip shortage. However, some of these losses were offset by strong consumer demand. higher profits from record vehicle prices.

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