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DoorDash Gains as it Adds Alcohol On-Demand to its Marketplace   By Investing.com

by Mike Robinson

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© Reuters

By Dhirendra Tripathi

Investing.com – DoorDash stock (NYSE:) rose  0.5%, but had traded higher after the company added alcohol on-demand to its marketplace.

Customers in 20 US states and District of Columbia now have the option to order alcohol on-demand from thousands of grocery stores and restaurants. It will be made available to customers in Australia and Canada, expanding its reach to more than 100 million people worldwide.

DoorDash claimed it had created an alcohol inventory that could be bought at restaurants or retailers. DoubleDash has been launched in certain markets, allowing customers to combine alcohol and their meal at restaurants with certain orders.

DoorDash’s note cites a Nielsen report which shows that alcohol is the most popular e-commerce category for all packaged goods. According to the Nielsen report, 56% would purchase alcoholic beverages as part of a food delivery service from a restaurant.

DoorDash continues to expand its business verticals in order to generate new revenue streams. The company has made agreements with Albertsons, the grocer (NYSE:) as well as PetSmart for pet foods and products.   

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