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Eyewear company Warby Parker valued at over $6 billion after shares climb in debut By Reuters

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© Reuters. Co-CEOs and co founders of Eyeglass retailer Warby Parker, Neil Blumenthal and Dave Gilboa begin trading at the New York Stock Exchange. The listing will be made in New York City on September 29, 2021. REUTERS/Brendan McDermid

(Reuters) -Shares of Warby Parker Inc jumped 35% in their U.S. market debut on Wednesday, notching up a valuation of over $6 billion for the eyewear company.

Through a direct listing the company’s stock opened at $54.05 per unit, as opposed to the $40 reference price.

Companies can list their stock directly on an exchange without the sale of shares. It avoids the costly, time-consuming and expensive initial public offering.

Warby’s investors include Tiger Global Management and Baillie Gifford. In June, it had filed confidentially for an IPO.

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