Today, YellowHeart, the NFT marketplace for music, ticketing and community tokens which accepts both crypto and credit card payments, announced an exciting collaboration between world-renowned artist Romero Britto, the most commercially licensed artist in history and Grammy Award-winning producer/DJ/songwriter DJ White Shadow, known for his hit-making collaborations as a producer and songwriter with Lady Gaga on Born This Way, Artpop and A Star is Born, for their first joint NFT collection.

“Tonight on the Beach” artwork by Romero Britto

Each of the ten pieces from the bold and colorful animated art collection is a part of Britto’s ‘The Happy Art Movement,’ founded in 1992 with the mission to inspire happiness, fun, love and optimism around the globe through distinctive art and vibrant colors. Britto created each masterpiece from oil and acrylic paintings on canvas. Music by DJ White Shadow. Below is a video that shows the process of creating the collaboration, with commentary by Romero Britto as well as DJ White Shadow. https://www.youtube.com/watch?v=6AHQSWxwppc

YellowHeart will be offering a limited edition NFT (Non-Follower Track) of DJ White Shadow, which includes 10 long forms of each artist’s back tracks. You can view the collection on October 21st 2021 and purchase it on October 28th 2021.

“We’re thrilled to partner with Romero Britto, a renowned visual artist and music producer for this outstanding NFT collection.”
Josh Katz, YellowHeart’s founder and CEO.

“Both DJ White Shadow and Romero Britto are visionaries in their fields who are taking their artistic creations in new directions and embracing the opportunity to create a one-of-a-kind NFT collection – combining the best of both of these extraordinary talents.”
It was an amazing honor to be able to add my music to Romero Britto’s artwork and enter the NFT world.
DJ White Shadow.

“In an always expanding digitised world, the idea of coupling music and art is incredibly exciting, and I wanted to jump into this space with both…left and right stereo.”
Additionally, a percentage of sales from art pieces including Tonight on the Beach and Nature in Harmony will be donated to St. Jude Children’s Research Hospital.

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