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Nike enters the metaverse game following RTFKT acquisition -Breaking

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Sportwear Manufacturer Nike The acquisition by RTFKT, a virtual sneaker and collectible brand from the NYSE was announced today. Through this alliance, Nike is now the most prominent U.S.-based maker of athletic products.

Highlighted in a Cointelegraph Report from November 02 Nike submitted requests for patenting of the words — namesake, swoosh logo and just do it — for use online and in online virtual worlds.” Two new postings were made for virtual material designers to accompany the filing, which indicated the company’s intention to move into the metaverse.