Italian luxury automobile manufacturer Ferrari (NYSE 🙂 enters the blockchain space by entering into a partnership agreement with Velas Network, a Swiss blockchain startup.

Ferrari Officially Announcement Monday that it had signed a multi-year agreement with Velas to jointly issue “exclusive digital content” for the Scuderia’s fans. Velas is also the principal sponsor of Ferrari Esports Series. This online championship, which includes all participating teams in the FIA Formula 1 World Championship, will be run by Velas.