It New York TimesWhat is the best way to acquire? WordleThe online game ‘Game of Thrones’ gained popularity almost immediately.

As a means to bring in new subscribers, the move highlights the value of the Games section.

The Times will continue to be the most essential subscription for English-speaking people who want to communicate with the rest of the world. New York Times Games is a crucial part of that strategy,” said the company. said in a release. The company owned approximately 980,000 Games subscriptions at the close of the third quarter.

Wordle was founded by Josh Wardle, a software engineer in October 2021. It gives users six chances to find a mystery five-letter word each day. People began sharing scores via emojis, making the game a cultural sensation. According to The Times, only 90 people had played the game as of Nov. 1. Mid-January saw around 300,000 players. This number now stands at millions.

The Times announced in a statement that Wordle was acquired for low-seven figure prices. Wordle is free for both new and current players. Wordle’s gameplay will remain unchanged, the company said.

Wardle stated that he is working closely with the company in order to preserve streaks and wins.

This report was contributed by Alex Sherman, CNBC.

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