EVs dominated Super Bowl ads, but only 9% of passenger car sales
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A Tesla Model Y SUV (sport utility vehicle) made in China is inspected by visitors with face masks at the Beijing showroom on January 5, 2021.
Tingshu Wang | Reuters
Six out of seven brands that ran ads for their cars were represented in this ad. during the Super BowlAccording to, electric vehicles featured in the following: analysis published MondayCars.com is an online marketplace for car buying.
The start-up Polestar featured its Polestar 2While GMThe corporate brand of EVs was advertised by EVs. Others brands also promoted electric cars BMW, GM’s Chevy, Kia, NissanAnd Toyota.
These ad dollars can be a good indicator of the direction of the auto industry, but they don’t show where sales are at this moment. According to a report by, only 9% of global passenger vehicle sales were electric. new research published MondayCanalys, a market research firm.
Canalys estimates that 6.5 million EVs worldwide were sold in 2021. It includes plug-in hybrid and fully electric passenger cars. This represents a 109% increase over 2020.
Canalys stated that in comparison the market for passenger cars worldwide grew by 4% between 2021 and now.
This means that the market for electric vehicles is expanding at a rate of more than 250% faster than the overall car market, though it still represents a tiny fraction of total growth.
Out of the 6.5 millions EVs purchased in 2021 there were 3.2 million sold to China, and 2.3million to Europe.
According to Canalys analyst Ashwin Amberkar in his report, EVs accounted for more than a quarter the new car sales in many European countries. Customers must wait. Customers should expect a wait of nine to twelve months before they receive a brand new EV.
The US is a smaller market than other countries for EVs. Electric cars made up only 4% of all new vehicles sold in America, with 535,000 being electric.
TeslaEV Sales in America has been strong with nearly 60% of EVs sold in the US being made in this country. Elon Musk’sCar company
According to the report, Chris Jones (Vice President and Chief Analyst at Canalys), “The competition’s EV sales in America are not as high as Tesla’s since Model 3 shipments increased in 2018,” Jones stated. The report also stated that Tesla outsells premium brands of cars in the market.
With its massive footprint in EV sales in the United States, Tesla has a slight edge over the rest of the EV market globally: 14% of global EV sales were Tesla, followed by Volkswagen Group with a 12% global EV market share.
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