Is there a future for digital fashion in the Metaverse? -Breaking
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Kat Taylor Cattytay digital fashion, ourtesy It was2017 It was 2017 that we started to speak out loudly. The story began when Kat made her first Instagram post five years back. Previous post with the caption “Virtual Clothing!!!”
There was then a collaboration with Off-White (OTC), Vetements, Balenciaga, and Off-White. Before fashion digitalization was popularized in mass media, these brands were open to the idea of fashion digitization. It is important to note that COVID-19 was not yet a reality and people weren’t stuck at home. Digital clothing was not needed. It happened, and fashion digitization was forecasting the future of the virtual world.
Inna KomvarovaMamkina is Mamkina’s founder. She quit her position as head of an industrial sales unit at a well-known climate company in 2019 and began full-time employment in fashion media.
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