Sam Boughedda

Investing.com — Zoom Video Communications Inc (NASDAQ:) announcedMonday’s acquisition of “certain assets” by Liminal, an event production start-up, was announced.

Liminal uses Zoom’s software development tool to create its solutions. These include ZoomOSC, ZoomISO and other apps. Liminal claims that Zoom OSC connects Zoom to third-party software, hardware and ZoomISO generates individual video outputs for Zoom Meetings / Webinar participants, which allows you to quickly recomposite them within a vision mixer switcher or media server.

Zoom will welcome Jonathan Kokotajilo and Andy Caluccio, co-founders of Liminal.

Zoom stock shares fell 2% Monday. This is in addition to the recent decline that has seen its stock price drop 44.5%. In 2021, investors are wondering where the next growth spurt for this pandemic-essential tool.

Zoom may be preparing for the future with larger virtual events and experience bridging the gap between virtual and real life.

The company announced that Liminal would be acquired to “bridge Zoom with emerging and traditional event control apps and hardware to assist theaters, broadcast studios, and other creative organisations address their complex technical production requirements.”

comments made to technology website CNETZoom said: “Like future work, we think that future events will incorporate a mix of virtual and person formats.”