Orlando Bravo, co-founder and managing partner of private equity firm Thoma Bravo, says he’s an investor in bitcoin and believes the cryptocurrency will surge in value over the years with more institutional adoption.

How could anyone not fall in love with crypto? Bravo spoke Wednesday at CNBC’s Delivering Alpha conference. Crypto just is a fantastic system. It works without any friction. It’s decentralized. The young want to have their own financial system. This is why blockchain technology will not be going away.

Bravo explained that blockchain’s underlying technology, regardless of protocol or system, is powerful and can sometimes provide better uses cases than data-based systems.

Bravo recently took part in a Series B raise for crypto exchange FTX Trading. The company is worth $18 billion. Bravo disclosed that he has personally invested in bitcoin.

For me it is very easy. The future will see more users and be established. The institutions are only beginning to move in this direction, and I believe it will continue to grow over time. Bravo declared that Bravo was very bullish.

As more financial institutions adopt the cryptocurrency, bitcoin’s price hit new highs in early 2018. Large financial companies like PayPal and Fidelity have made moves into the cryptocurrency while the likes of Square and MicroStrategy have used their own balance sheets to buy bitcoin. Morgan Stanley was first among banks to offer bitcoin funds to its clients, and Goldman Sachs quickly followed with an announcement of its own.

The year has been turbulent for bitcoin due to crackdowns in China and the pressure from Securities and Exchange Commission. The People’s Bank of China said last week that all crypto-related activities are illegal. Gary Gensler (SEC Chair) has pledged that he will create rules to regulate the volatility of cryptocurrency markets.

After reaching an all time high of $63,000 in April, Bitcoin traded at $41,684 Wednesday.

Bravo also stated that there was a “huge opportunity” in cybersecurity companies and said the value of the sector’s software is “reasonable”.

It’s more than the risk of getting hacked. Bravo explained that in many cases cybersecurity prevents enterprise customers moving more quickly to digital transformation.