Today Crypto.com, the world’s fastest growing cryptocurrency platform, rolled out a global ad campaign supported by recent sponsorship announcements, to formally introduce the platform to consumers around the world. Founded in 2016, Crypto.com serves over 10 million customers with the world’s fastest growing crypto app, along with the Crypto.com Visa (NYSE:) Card — the world’s most popular crypto card program. Web3 will be the internet’s future. This is what the company is committed. Web3 powered by cryptocurrency will make the internet more equitable and fair, as it is owned by all users, creators, and builders. The new ad, “Fortune Favors the Brave”, which stars Matt Damon, is directed by Oscar winner Wally Pfister and produced by David Fincher, highlights the company’s own ethos, while inspiring those who want to change the course of history with a timeless phrase first uttered thousands of years ago.

“The timing of this campaign coincides with the early stages of mainstream adoption of cryptocurrency, something we’ve been hard at work to advance since our founding five years ago”
Kris Marszalek is Crypto.com’s Co-Founder, CEO, and Chief Executive Officer.

“We’re very excited to introduce our company to a global audience inviting them to our secure platform with a message focused on financial independence and self-determination.”
Crypto.com has recently joined Water.org. This global non-profit organization provides safe water and sanitation for people who are in dire need. Crypto.com donated $1M to Water.org to help them achieve their mission. They are also launching new initiatives to get their 10M+ users to donate to their cause. Crypto.com is a partner with Water.org, who believe equal access should be possible to all platforms and resources that can support self-determination. Crypto users from all over the globe are invited to participate in this partnership.

“Much like what we’re doing with Water.org, Crypto.com is a cryptocurrency platform that shares my commitment to empowering people around the globe with the tools needed to take control of their futures,”
said Matt Damon.

“They have built a crypto platform that is accessible and puts people first.”
Since its founding, Crypto.com has focused on building a regulated business in every market where the company operates, upholding the highest security and compliance standards – including the industry’s largest insurance policy of $750M. The company was the first to be granted a Virtual Financial Asset license (VFA), and an Electronic Money Institution license (EMI) in Europe earlier this year. This license is just one of many. On this backdrop, the company supports a wide range of customers, with the Crypto.com App for those new to crypto, the Crypto.com Exchange for experienced traders, DeFi Wallet for experienced crypto enthusiasts who want self-custody of their crypto, and Crypto.com NFT where some of the world’s most popular artists, entertainers and athletes connect with their fans.

A long-time partner of Visa, Crypto.com boasts the world’s most popular crypto-card available in 30+ countries throughout Europe, North America, Singapore and Australia. Crypto.com Visa Card seamlessly combines traditional finance with cryptocurrency, making it one of the most convenient and accessible ways for people to access the future.

Crypto.com has a mission to improve the Web3 infrastructure and accelerate the growth of crypto-startups in the early stages. Crypto.com’s venture arm, Crypto.com Capital is a $200M fund which leads Seed and Series-A rounds, investing into more than 20 companies in the first 6 months since launch.

Expect to see the campaign on billboards and on television around the world, starting tonight in Fox Sports’ broadcast of Thursday Night Football where the Packers take on the undefeated Cardinals. The campaign will also be integrated across Crypto.com’s portfolio of global brand partnerships ranging from Formula 1, UFC, Paris Saint-Germain, and the NBA’s Philadelphia 76ers, to the NHL’s Montreal Canadiens, esports team Fnatic, Aston Martin Cognizant (NASDAQ:) Formula 1 Team, and Lega Serie A, the Italian Football league.

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