Mike Tyson joins the list of celebrities launching a cannabis line
This handout photo shows Mike Tyson attending the Hublot x WBC Gala “Night of Champions”, at Encore Hotel, Las Vegas on May 3, 2019, in Las Vegas.
Omar Vega | HUBLOT via Getty Images
Mike Tyson stated to CNBC, that marijuana makes him different and that he plans on releasing his cannabis-infused products. Tyson 2.0 cannabis lineTo help those in need of emotional or physical relief.
Tyson 2.0’s co-founder, chief brand officer and chief founder said that it was all about “the love of medicine.” “I spent a lot time studying agriculture and finding the perfect strain.
Former heavyweight champion boxer of the world said, “It has become quite complex, but it’s the best time in my life.”
Tyson 2.0 was launched in Colorado Friday through a partnership between Columbia Care. Columbia Care is a multi-state American operator that operates dispensaries across 16 states. According to their website, it currently has 99 of them.
We knew that this line of cannabis products, with such broad appeal, was necessary to get to market quickly because Mike Tyson’s enthusiasm for it and his positive insights. “We’re delighted to have been able to increase our partnership when it was possible,” Jesse Channon (chief growth officer at Columbia Care) said in a statement. “It’s also fitting that we launched in Colorado, which is one of the largest markets for Columbia Care. I look forward to building on our knowledge and scaling to help bring this to fruition throughout the country.”
The Tyson 2.0 brand will begin selling 1-ounce bags of flower featuring a variety of strains — including the popular “Maui Wowie” — with varying potency priced at $89.95. According to Cannabis Benchmarks data, the average cost of a ounce in cannabis in the United States in November was $82. Tyson 2.0 intends to start selling pre-rolls, 3.5-gram jars, and flower in the next few months.
“He isn’t just placing his name on the product. CNBC spoke with Adam Wilks, CEO of Tyson 2.0. He said that he won’t allow product to go on the market without Mike’s approval. Wilks said that Tyson participates in research and development. He said that Mike gets to pick the strains he likes. The ‘Sour Diesel ‘and ‘The Toad’are two of his favorites.
Tyson smiled while telling his audience about his desire to create a deeper and more meaningful relationship with cannabis fans. Tyson said that it was a strong connection to the buyer.
This boxing icon joins an elite group of famous people who promote CBD and cannabis products through their celebrity status.
Bob Marley, a cannabis advocate and music legend from the Marley family launched The “Marley Natural”2016 cannabis line Jay-Z, rapper and mogul of cannabis, created it. “Monogram”2020: The start of a cannabis product line Seth Rogen is an actor and comedian best known for his stoner comedy skits. “Houseplant”Cannabis company for 2019. Martha Stewart launched her namesake CBDBrand in 2020, and market the range of wellbeing products for pets and people.
Tyson (55) said that he also uses cannabis for health and wellness, adding, “I use it to live my life.”
“If I do not use it for more than a week or three, that’s a completely different person. “And I’m not a likeable person,” he stated.