This 33-year-old left the U.S. for Bali – now he lives on $74 a day
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Olumide Gbenro never considered a place his “home” for too long.
He was a 33-year old entrepreneur who grew up in Nigeria. At six years of age, his father decided that he should move to London. Then, seven years later, the Gbenros were granted visas to immigrate to the United States through the country’s green card lottery — so Olumide, his parents and two siblings relocated to Columbus, Ohio.
Gbenro explains, “Being a black person, I felt like there were some times in my life when I just didn’t feel valued as an individual.” CNBC Make ItGrowing up Black in Midwest. “I always felt left out.”
Gbenro was passionate about a life of creativity, one filled with art and travel. He also wanted to be able to connect with people all over the globe. However, his parents insisted that he become an engineer or doctor.
He completed his dual master’s in epidemiology/behavioral science degree at San Diego State University in 2016. He was forced to choose between traveling the globe or going to medical school.
He says, “All my life I followed the rules. It didn’t matter if it was my religion, family, or society.” “But deep down I knew that if I took the position in the PhD program, I could never go back, I could never travel abroad … I’d be stuck to a lab, so I decided to say ‘no.'”
Gbenro packed up all of his belongings and left the United States to see the world – but it would take him years to land in Bali, his forever home.
Being a digital nomad
Gbenro made Berlin his first stop. to where he met his friends at graduate school. He was granted a tourist visa and spent the three-month trip bouncing from hostels to friends’ couches.
Gbenro was left with “almost no savings” and “no plan when he fled the United States.” Gbenro quickly built his Instagram account by posting tips and dance videos, as well as travel advice. Gbenro wanted to make money from his passion. He used Instagram to message businesses and creators, offering to improve their social media strategies for a fee of often $250.
Gbenro says that it was hard to start a remote business at the beginning. But he quickly had clients lined up and sufficient income to make his job as a social media manager a full-time gig. After completing an online course on social media marketing, Gbenro was able to structure his business. A friend from San Diego also referred him the first two clients.
After his visa expires, he went to Mexico and stayed there for four months before returning to San Diego. He says, “But I realized that I was not happy living in America.” “I felt like I was stagnating because of the fact that America made it so easy for me to live there.”
He continued: “As Black man, I experienced a psychological trauma, pressure, and feeling that I did not fit in, particularly as an immigrant.
Gbenro officially launched his social media marketing business, Olumide Gbenro PR & Brand Monetization, in 2018 while he was still in San Diego, collaborating with celebrity chefs, real estate agents, business coaches and more. Gbenro was happy at his job, but he still wanted a break.
While scrolling through Instagram, he came across an image of a Bali traveler friend. A coconut was in her hand as she relaxed on a sandy beach surrounded by palm trees.
Gbenro states that “It seemed like the ideal place to live.” “The difference between Bali and every other city I researched is that it seemed very peaceful – all the locals, in photos online, looked genuinely happy and like they spend a lot of time in nature.”
He found an apartment at Bali in 2019, Through an Instagram friend, I booked a 1-way plane ticket.
“I live a luxurious life”
Gbenro moved to Bali in order to be able to travel more, eat out, and increase his savings. He says that he is no longer worried about money because Bali’s cost of living is lower than in the U.S.
Gbenro was granted a tourist visa for his nine month stay in Bali. A single entry visa to Indonesia is available for tourists. This visa can be extended for up to six months and has a validity of 60 days. Gbenro would then fly to Singapore and Malaysia on a short trip, after which he could renew his visa.
Shortly after, he changed to an investment visa. These require proof that one is contributing to the local economic life. Gbenro expanded his marketing business to help people advertise their properties in Indonesia to qualify for the visa, which he renews with the local government every two years.
Gbenro is an entrepreneur and earns approximately $140,000 annually. Gbenro is also a consultant. hosts several conferencesDigital Nomads Summit will host thousands in Bali, September 2018.
He spends about $1,010 a month on rent and utilities. Gbenro lives alone in an apartment with one bedroom in a complex that has a swimming pool, a restaurant and a gym.
Spending about $600 per month on food and takeout, Gbenro often orders from Gojek (a popular smartphone app) to order local restaurant meals. Gbenro has other large expenses, including health insurance, travel and transport (he rents motorbikes).
Gbenro loves to travel at minimum once a month. He often visits Uluwatu on Bali’s southwest tip, which is famous for its surfing.
His statement is that he spends about the same amount each month in San Diego as if he were living there, but his quality of life is higher. I’m enjoying a lifestyle of luxury.
Below is a breakdown of Gbenro’s monthly spending as of January 20,22
Olumide Gbenro’s median monthly expenditure
Gene Woo Kim | CNBC Make It
Utilities and rent: $1,010
Food: $600
Transportation: $98
Phone: $28
Insurance for health: $137
Travel: $300
Laundry: $60
Total: $2,233
Bali is the place to be if you fall in love
Gbenro believes that loneliness was the biggest challenge in his journey to Bali. He says, “I went to the beach daily, drinking coconuts, seeing beautiful sunsets. However, I didn’t live with anyone.”
Gbenro believes it was much easier to form close friendships with expats once he began going to co-working spaces and meeting local people in person. Although he speaks Indonesian conversationally, a majority of Balians speak English.
He says, “I have been truly loved and accepted by the Balinese.” “Everyone’s always smiling – there’s a really genuine, heart-centered tone here that you can’t get anywhere else.”
Olumide with a friend to lunch in Bali
Ruda Putra of CNBC Make It
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