South by Southwest (or SXSW) journalists from Cointelegraph in Austin, Texas, reported that NFTs were non-fungible tokens. They were all over this yearThis is a significant milestone for the festival that began in 1987 as a music festival. After a two year hiatus, SXSW has become a festival for film, technology, and general culture. It now includes blockchain programming, panels from blockchain companies, interactive experiences with NFT communities, and crypto-related panels.

Doodles, FLUF World and FLUF World were the two largest NFT communities at SXSW. They ran multi-sensory and immersive experiences. The community built physical structures where attendees could queue up to meet and engage with the virtual communities. Cointelegraph uncovered the secrets of how digital collections were created at SXSW.