Justin Aversano, a popular NFT photographer who is also the founder of Quantum (NASDAQ):, wants to unify both real and virtual realms by opening a Santa Monica NFT Gallery.

Aversano revealed the information Monday during the Non Fungible Conference, Lisbon. Aversano, an artist who made waves last year through his Twin Flames project of photos, is creating a space for his NFT photography to be displayed. The project, he said, will help bridge the gap between physical and metaverse. He explained:

It’s gonna be a place that’s a home for artists, collectors, and newbies […] This is for people who’ve never bought an NFT, to let them walk into a space, find a piece that speaks to them, swipe their credit card, and it ends up in their wallet.

The proposed physical NFT gallery isn’t Aversano’s first rodeo. His NFTs were previously sampled in a physical gallery, and one of his works was auctioned at Christie’s last October.

Aversano is hoping to open up a 3,600-square-foot physical gallery in Santa Monica by early June through his company “Quantum,” which oversees and drops works by NFT photographers and artists.

Holders of the 1000 “Quantum Key” NFT pieces will be granted access to work, socialize, and buy art from $100 to $3,400.

Quantum Keys sales will raise the rent and generate 20% of gallery profits. Jonas Lamis, Quantum’s COO:

Our number one goal was to determine if we could get the collection community to pay for the space.

Aversano hopes to extend his vision to major cities in the future. He cites NFT communities as a great way to organize groups of like-minded individuals remotely, but they lack interpersonal connection and can be difficult to spot casual observers. They also require constant filtering to catch scammers.

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